The omega-3 industry has benefitted from years of market growth and decades of scientific research, making omega-3s one of the most researched categories in the supplements industry and a nutrient more likely to be recognized by consumers and recommended by healthcare practitioners. Yet, the bloom is off the rose. A thriving market not too long ago is now experiencing decline. Nielsen data reported a cumulative $149 million drop in U.S. mass-market sales of omega-3s from mid-2013 to April 2014.
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